Web Development

At Absolute we combine technical expertise with insight and creativity to make sure any development results in an online platform that connects you to your customer, brings your brand to life and helps you achieve your objectives.

Bespoke web solutions
built to work for you

At Absolute, we know digital. So much so that we’re able to provide bespoke website development for our clients, as well as our very own content management system which is easy to use to help you keep your site up to date as your business grows and changes. You are unlikely to find many themes being used here, our technical solutions are as tailor-made for you as the creative concepts we craft into unique website designs.

And unlike some digital agencies, we’re able to combine our technical know-how with our understanding of people – your customers – thanks to the in-depth research we carry out at the start of any digital campaign. Our approach ensures your website works as hard for you and your customers as possible – and using our ongoing insight, analytics and evaluation, you can be confident it will continue to do so.

High performance
websites are important

We want your website to be in front of people as quickly as possible, so our web developers ensure your website is optimised for better web performance. Some of the many considerations we make to ensure the overall page load time is minimised include our responsive image solution, compression of required assets and, crucially, a lean and well maintained codebase.

One of our motivations for creating Absolute Control, our bespoke content management system, was to assist with web performance, eradicating the need to include lots of mass-market functionality – also known as clutter, if you’re not using it.

Web technologies and
content management systems

Our development team have years of experience working with a wide selection of technologies. Most of our projects are PHP based and our PHP framework of choice is Laravel – the open-source technology behind our own content management system. As well as building websites with Absolute Control, we also work with other popular open-source content management systems including Joomla, WordPress and Drupal. Our e-commerce platform of choice is Magento, and you can find out more about our e-commerce solutions here. We are also partnered with the leading commercial platform for Higher Education, TerminalFour.

Our front end developers are well versed in the nuances of HTML, CSS and JavaScript. They ensure the websites we launch are well structured and semantically written, closely adhering to modern web standards and best practices. While they are not short on experience using JavaScript libraries such as jQuery and Prototype, their preference is to avoid the performance overheads these bring and often opt to write Vanilla JavaScript instead. And when a project requires certain features or functionalities, a considered choice of JavaScript framework may be made, including options such as VueJS, React and AngularJS.

We love to play the host, and you’ll always find a warm invite at our newly expanded North West studios in Bolton, Greater Manchester. Or, if you’d prefer, we’re more than happy to come to you.

To find out more about the digital agency services we offer, get in touch with us today.

Enquire about Web Development