Intel Internet connected devices infographic

Data Driven Research

Absolute were tasked in organising and interpreting this information along a timeline to tell the story of how people have become interconnected, and also convey the vast “explosions” of growth involved when certain technologies came to market. The resulting artwork is a complex matrix of line work consisting of several interlocking "trees" - the density, thickness, and spread of the branches corresponding to the number of connected devices along the vertical timeline. The trees are colour coded for each “branch” of technology, be it connected video game consoles, smart TV’s, personal computers or smart phones.